Premiums

Give-aways

Ephemera
Advertisements
Sports cards

Items available without charge or at less than the usual price with the purchase of a product or service, or as a result of a subscription or membership. May be packaged with the product or available through a coupon. Often part of an advertising promotion. Examples include insert advertising cards and cereal box prizes.

Formerly TGMI term & TGMII term.

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gmgpc